Adaptive Audience's proprietary technology and integrated best of breed marketing technology stack offers our clients instant access to the most robust and powerful marketing technologies in the industry.
Integrations with 100+ Marketing Technology Solutions
Below is our Technology Ecosystem:
Ad Servers / Dynamic Creative
Measurement, Insights & Analytics
Brand Survey Data Collection
Brand Safety, Visibility & Verification
Our Audience Marketing Optimizer integrates multiple platforms to aggregate the best technologies available. By on-boarding new partners, or leveraging our existing relationships, Adaptive Audience provides you with the flexibility to assemble the most powerful data-driven tools that drive successful campaigns. With our platform we can deliver:
All of this advanced targeting and tracking is brought to life within our Adaptive Audience Client Dashboards.
Adaptive Audience has mastered the ability to influence metrics that have the ability to impact campaigns. By identifying opportunities and trends in data, we help you capitalize on them so you can make informed, data-driven decisions about your campaigns. We provide actionable insights through:
Your audiences exist in channel silos. We help make sense of them and identify new and existing audiences to target and analyze. Our Adaptive Audience technology allows us to dig deeper into your customer base and provide insight into their online behaviors and preferences. We help you understand your target customers’ behavioral and demographic characteristics in order to inform present and future campaigns.
With Adaptive Audience Dashboard you will get access to advanced online data that you can access anywhere along with the ability to export your data. Below gives you a baseline overview of what all is including in our client dashboards:
Marketers can now gain a complete view of the purchase funnel across all touch points. Our attribution modeling delivers the clarity and insights needed to make informed decisions, improve efficiencies and drive greater returns on marketing spend. We have multi-channel attribution models for commerce and ratio transactions including last click, even distribution, ad-hoc and data-driven models. Our experts can help you determine which model is the best fit for your business goals.